Louis Vuitton Supplies 2022 Monaco Grand Prix Winner's Custom

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Is the product being sold at a premium price point? It appears to be a deliberate strategy employed by luxury brands.

Victory travels in Louis Vuitton: for over three decades, the Maison has been synonymous with unparalleled athletic excellence, creating custom cases for some of the most recognizable trophies in the world. Continuing Louis Vuitton’s 160-year association with legends of all stripes — royalty and writers, explorers and actors — these cases house awards for the winners of the ultimate iconic international sporting events.

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