Eileen Gu, China Olympic star's endorsement deals are huge
In China, Eileen Gu Made $31.4 Million in Endorsement Deals Last Year
Su Yiming Is the Rebel That Luxury Needs
Eileen Gu nails 1620 to win gold in Women's Freeski Big Air : r/sports
China Olympics: Behind China's Olympics, the saga of a chained woman unfolds - The Economic Times
Eileen Gu, born in U.S., will ski for China at Beijing Olympics - The Washington Post
Eileen Gu Is Dominating the Beijing Olympics—in Skiing and Sponsorships - WSJ
Opinion: Controversy over gold medalist Eileen Gu skiing for China misses the point
Risk-taker Eileen Gu making China an Olympic force on snow, seeks gold