Mercedes-Benz Joins Aura Blockchain Consortium as Founding Member – WWD
Mercedes-Benz: Crafting the Future with NFTs and Immersive Tech
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
About – AURA
Aura Blockchain Consortium joins the Prince of Wales' initiative - Luxury Tribune
Luxury Brands Louis Vuitton, Prada, Cartier Team to Track Provenance on a Blockchain
Design Essentials IV: The Art of Creating Desire
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Aura Blockchain: A New Reality for the Luxury Industry